The Blue Plum Gives Back program came about in 2020 as the organization was seeking ways to support arts in Downtown. When unable to have the festival in 2021, $20,000 was set aside for the Blue Plum Gives Back program to support public programs, events and initiatives that stimulate art, music and culture in Downtown Johnson City. 

The mission of the organization is to invest in Downtown Johnson City through cultural experiences that create lifelong memories for today and tomorrow. The first project, was to co-sponsor a mural with Johnson City Public Art. This mural was completed in late 2022. We also provided funding towards the Downtown Square Breezeway project through this program in 2020. Below are other projects Blue Plum Give Back has sponsored or partnered on!